J&J Medtech / ACTIS
Carrie’s story
Role
Creative Director, Director
Client
J&J Medtech / DePuy Synthes
Agency
Direct
Producer
Jordi Matsumoto
Production Company
Marching Penguin
Editor
Patrick Estrada
I helped the Hip Marketing Team at J&J Medtech with crafting this campaign around an active patient who needed a hip replacement at a relatively young age.
Shooting on location in Alexandria, Virginia, we captured compelling interviews between Dr. Bill Hamilton, renowned orthopedic surgeon, and his patient Carrie Sessine.
It’s inspiring to see how the ACTIS hip stem has enabled Carrie and 400,000 other patients to get back their quality of life.
